- Features
- TRD Off-Road Capability
- Multi-Terrain Select
- Dynamic Torque Vectoring AWD With Rear Driveline Disconnect
- Drive Modes
- Multi-Link Rear Suspension
- Exceptional Ride, Handling and Comfort
- Next Up
- Exterior
- Distinct Design
- TRD Off-Road
- Rear Design
- Headlights
- Wheel Designs
- Next Up
- Interior
- Thoughtful Interior
- Panoramic Glass Roof
- Heated Front and Rear Seats
- Elevated Cabin Experience
- Available Dual Zone Climate Control With Rear Vents
- Intuitive Storage Tray and Passenger Shelf
- Next Up
- Utility
- Hands-Free Power Liftgate
- Ground Clearance
- Accessory Power Outlet
- Next Up
- Technology
- 10.5-In. Multimedia Display
- 12.3-in. Multi-Information Display
- Front and Rear Parking Assist With Automatic Braking
- Panoramic View Monitor With Camera Perimeter Scan
- USB Ports and Qi-Compatible Wireless Charging
- Toyota rav4 2023 new
- Power up your drive.
- Discover offers & specials in your area
- Discover offers & specials in your area
- Own the scenic route.
- Bold style for every mile.
- Discover the potential in every day.
- Feel the power.
- Find your comfort zone.
Features
TRD Off-Road available in Ice Cap with available Advanced Technology Package. Prototype shown with options.
TRD Off-Road Capability
A TRD-tuned suspension with enhanced rebound control and red coil springs with revised spring rates mean better ride quality, while the skid plate helps protect the underside when tackling gravel-covered roads. With 203 horsepower, an 8-speed transmission, Dynamic Torque Vectoring AWD (TV-AWD) and Multi-Terrain Select (MTS), it’s no wonder our TRD engineers jumped at the chance to redefine what TRD Off-Road stands for.
TRD Off-Road available in Ice Cap with available Advanced Technology Package. Prototype shown with options.
Multi-Terrain Select
RAV4 features standard Multi-Terrain Select (MTS) on All-Wheel Drive (AWD) gas models. Choose between four modes (MUD & SAND, ROCK & DIRT, SNOW and NORMAL) for enhanced traction. When activated, the system is designed to sense slippage and regulate wheelspin by automatically adjusting the engine throttle, brakes and drive-force distribution—helping to maximize driving performance on different surfaces.
Dynamic Torque Vectoring AWD With Rear Driveline Disconnect
Available Dynamic Torque Vectoring All-Wheel Drive (TV-AWD) helps enhance responsiveness and stability by sending up to 50 percent of the power to the rear and then further distributing that power to the right or left wheel. To help boost fuel efficiency, Rear Driveline Disconnect will stop sending power to the rear when it isn’t necessary.
Drive Modes
Three distinct drive modes let you tailor RAV4’s driving dynamics to match your mood. SPORT Mode provides sharper acceleration, Eco Mode helps maximize fuel efficiency, and NORMAL Mode blends fuel economy with performance.
Limited shown in Magnetic Gray Metallic with Advanced Technology Package and available panoramic glass roof, and Adventure grade shown in Lunar Rock with Ice Edge roof with available Technology Package and roof rack cross bars. Prototypes shown with options.
Multi-Link Rear Suspension
Enjoy a smooth ride that delivers driving confidence. RAV4’s multi-link rear suspension helps enhance handling and control by working with its natural body rigidity in order to keep traction steady.
TRD Off-Road available in Ice Cap with available Advanced Technology Package. Vehicle shown with some accessories not available from Toyota. Prototype shown with options.
Exceptional Ride, Handling and Comfort
RAV4’s Toyota New Global Architecture (TNGA) platform refines the drive wherever you take it. A long, wide stance makes the handling more responsive, while a strong core gives you a ride that is smooth and confident.
Next Up
Exterior
Limited shown in Magnetic Gray Metallic with available Advanced Technology Package and available panoramic glass roof, and Adventure grade shown in Lunar Rock with Ice Edge roof. Prototypes shown with options.
Distinct Design
Full of personality, RAV4’s sporty design continues to stand out from the crowd. Muscular fenders on all four corners accentuate its ready-for-anything attitude, while available two-tone exterior paint color schemes help you express your own unique style.
TRD Off-Road available in Ice Cap with available Advanced Technology Package. Vehicle shown with some accessories not available from Toyota. Prototype shown with options.
TRD Off-Road
RAV4 TRD Off-Road’s subtle styling differences include dark-gray front and rear lower valence, LED fog lights and numerous black-painted accents. Rugged overfenders also amp up its exterior look, along with matte-black 18-in. TRD alloy wheels wrapped in aggressive Falken® WILDPEAK A/T Trail tires.
TRD Off-Road available in Ice Cap with available Advanced Technology Package. Prototype shown with options.
Rear Design
Leave a lasting impression. Underneath the rear bumper, the dual chrome-tipped exhaust shows off a powerful look when seen from behind. An available rear spoiler and modern LED taillights deliver a distinctive appearance and finish off the design.
Hybrid XSE shown in Cavalry Blue with Midnight Black Metallic roof with available Advanced Technology Package
Headlights
Where function meets style. RAV4’s available redesigned headlights come with new projector LED headlights that look sleek during the day, and even sharper at night.
Wheel Designs
Good-looking from the ground up. RAV4’s wheels are designed to complement every model’s personality and style. From XLE’s 17-in. 5-spoke silver-finished alloy wheels to Limited’s available 19-in. multi-spoke metallic-finished alloy wheels, you’ll look good wherever your trips take you.
Next Up
Interior
Limited AWD shown in Light Gray SofTex® trim with available Weather Package and Advanced Technology Package
Thoughtful Interior
Ready to impress, on- or off-road. Feel an elevated level of refinement every time you enter RAV4. Premium materials, like the available SofTex®-trimmed seats and the comfort of available 8-way power-adjustable driver and 4-way power-adjustable passenger seats, put you in the center of it all.
Hybrid XSE interior shown in Black/Blue SofTex® trim with available panoramic glass roof, Advanced Technology Package and 11-speaker JBL® Premium Audio
Panoramic Glass Roof
Expand everyone’s view. The available panoramic glass roof gives all passengers a front-row view of the wide-open sky.
Heated Front and Rear Seats
Make every seat more comfortable. Available heated front seats and available heated rear outboard seats help give everyone the right amount of warmth.
Hybrid XSE interior shown in Black/Blue SofTex® trim with available Advanced Technology Package and 11-speaker JBL® Premium Audio
Elevated Cabin Experience
When the lights go down outside, LED room lights help you see better inside the cabin. The door switches are now illuminated for better visibility so you can see comfortably, no matter how dark the night sky is.
Available Dual Zone Climate Control With Rear Vents
Dial in the comfort. Front-seat passengers can fine-tune the temperature to their liking. Rear vents found behind the center console get the air circulating and further help those in back get comfortable.
Intuitive Storage Tray and Passenger Shelf
Find a place for all your things. Below RAV4’s climate controls is a storage tray that can hold whatever’s in your pocket. A convenient shelf between the upper and lower dash gives you the perfect spot to place small items. Screen depiction accurate at time of posting.
Next Up
Utility
Limited shown in Magnetic Gray Metallic with available Advanced Technology Package. Vehicle shown with some accessories not available from Toyota. Prototype shown with options.
Hands-Free Power Liftgate
Powered to help you out. With the push of a button, the available power rear liftgate can open and close automatically. When your hands are full, the available hands-free power liftgate senses your Smart Key fob and opens automatically when you wave your foot under the center of the rear bumper.
TRD Off-Road available in Ice Cap with available Advanced Technology Package. Vehicle shown with some accessories not available from Toyota. Prototype shown with options.
Ground Clearance
Don’t sweat the small stuff. With over eight inches of ground clearance, RAV4 lets you easily handle off-road trails and pathways. The ride height also gives you a more confident view of what’s around you.
Accessory Power Outlet
Power your gear wherever you go. All you have to do is access the rear cargo area and plug into RAV4’s standard 12V/120W outlet to give you the charge you need to keep going. Adventure grade, TRD Off-Road and Hybrid Woodland Edition up the power with an additional 120V/100W power outlet in the rear cargo area.
Next Up
Technology
10.5-In. Multimedia Display
Connectivity and infotainment have grown. With an available larger 10.5-in. multimedia display, RAV4’s audio multimedia system is in clear view.
12.3-in. Multi-Information Display
The available 12.3-in. Multi-Information Display (MID) presents turn-by-turn directions, safety info, alerts and more, all at a glance so you can keep your eyes on the road.
Limited shown in Ruby Flare Pearl with available Advanced Technology Package and available panoramic glass roof, XLE available in Ice Cap with available Convenience Package, and Adventure grade shown in Lunar Rock with Ice Edge roof with available Convenience Package. Prototypes shown with options.
Front and Rear Parking Assist With Automatic Braking
Available Front and Rear Parking Assist with Automatic Braking (PA w/AB) audibly and visually warns you when it detects stationary objects or vehicles approaching from the rear. If the system determines there may be contact with a detected obstacle or vehicle, it will reduce engine power and/or apply the brakes.
Panoramic View Monitor With Camera Perimeter Scan
RAV4’s available Panoramic View Monitor (PVM) with Perimeter Scan helps you check your surroundings for hazards. It uses four cameras, one on each side of the vehicle, to display a bird’s-eye view onto the touchscreen display. When you’re parked and using the Moving View setting, RAV4 creates an animated virtual view from above to give you a bigger picture of what’s around.
USB Ports and Qi-Compatible Wireless Charging
Stay connected to fun. Plug your smartphone or mobile device into one of the available five USB ports to power up. You can also place your device on the available Qi-compatible wireless smartphone charging pad found conveniently in the tray below the climate controls.
Toyota rav4 2023 new
RAV4 Prime XSE shown in Supersonic Red with Midnight Black Metallic roof with available Premium Package. Prototype shown with options.
Power up your drive.
With an advanced gas/electric powertrain, RAV4 Prime delivers the power you crave while still delivering a smooth, comfortable ride.
Discover offers & specials in your area
Discover offers & specials in your area
Please click the link or contact a dealer to learn about offers in your area.
Please click the link or contact a dealer to learn about offers in your area.
Own the scenic route.
Bold style for every mile.
Depending on your location you may be eligible for EV rebates, incentives or benefits. Personalize your information to see what’s available.
Discover the potential in every day.
Take a quick look at some of the features that make RAV4 Prime stand out.
Feel the power.
With an impressive 302 combined net horsepower and AWD, RAV4 Prime is our most powerful RAV4 yet. Plug in to charge up with an EPA-estimated range rating of 42 miles of EV-only driving, and keep it going with its plug-in hybrid engine’s EPA-estimated combined 94 MPGe rating.
Find your comfort zone.
RAV4 Prime’s available steering wheel-mounted paddle shifters put its power directly in your hands, while available SofTex®-trimmed, heated-and-ventilated front seats give you the support you need to take on all your adventures. And with RAV4 Prime’s available panoramic roof, you can soak up the atmosphere from every point of view.
Designed to enhance every moment behind the wheel, RAV4 Prime’s available 10.5-in. Toyota Audio Multimedia touchscreen gives you access to the updated intuitive user interface, which heightens your interactions through sight, touch and voice recognition by letting you activate the system with a phrase like “Hey, Toyota.”
Bring along a familiar interface. With wireless Apple CarPlay® compatibility, you can use your compatible iPhone® with RAV4 Prime’s audio multimedia system to get directions, make calls, send and receive messages and listen to music, while staying focused on your commute.
Stay connected on the road. By pairing your compatible Android™ phone with Bluetooth ® to the audio multimedia system, Android Auto™ compatibility lets you get real-time traffic alerts, make and receive phone calls, listen to your favorite soundtrack and more.
Enhance the soundtrack to every adventure with RAV4 Prime’s available JBL® Premium Audio system. The next-gen system uses 800 watts of total power to drive 11 speakers in nine locations, including front horn tweeters and a rear-mounted subwoofer.
SiriusXM® has premium entertainment that you won’t hear anyplace else. With the SiriusXM 3-month Platinum Plan trial, you get 425+ channels, including 165+ channels in your vehicle, to enjoy ad-free music, plus sports, news, talk, comedy and more. Experience even more on the SXM App, featuring a collection of podcasts, Xtra channels of music, personalized Pandora® stations, SiriusXM® video and more.